Seesmic Focuses On The Social Enterprise; Debuts Android, iPad Apps For Salesforce CRM

Social covering developer Seesmic is making a bounteous advise into the ethnic project and is debuting a sacred Android app and iPad app for Salesforce's CRM creation (Windows Phone 7 will also be additional soon), titled Seesmic CRM. The Android app will be launched tomorrow farewell at Salesforce's period conference, Dreamforce, and Seesmic will start the iPad app in a some weeks.

For background, Seesmic, which was supported by land bourgeois Loic Le Meur, helps you monitor and track the ethnic web. Seesmic's desktop, web, and ambulatory clients combine with Twitter, Facebook and another ethnic networks. The incentive of using an app same Seesmic is the knowledge to aggregative your streams from a sort of ethnic scheme services, same YouTube, Foursquare, Techmeme, LinkedIn and others.

But of late, Seesmic has been dabbling in the project and actuation more business-focused features. Last Fall, Seesmic launched a deep integration with Salesforce's ethnic meshwork for the enterprise, Chatter. And then primeval this year, Salesforce led a $4 million ammo in Seesmic.

Basically the Seesmic CRM Android and iPad apps alter every the functionality of Salesforce's CRM to ambulatory phones. Users crapper wager their Salesforce.com statement from the autochthonous apps; countenance up leads, contacts, accounts, attendant activities and prate newsfeeds on the go; create and update leads, contacts, tasks, and events; index calls and emails after meetings; and such more. And the apps investment the ambulatory OS; allowing users to wager maps of their leads individual to their underway location; upload photos and more. While pricing hasn't been declared yet, Seesmic haw calculate $10 per period per individual for the apps.

Le Meur tells us that he isn't competing with Salesforce because the CRM colossus currently doesn't substance in-depth Android and iPad apps. In fact, Seesmic has been employed 'hand in hand' with Salesforce's ambulatory aggroup to amend these autochthonous apps. And Salesforce is specially bullish on the ethnic project of late—'Welcome To The Social Enterprise' is the thought of Dreamforce this year. As Le Meur says, "We are employed with Salesforce, not competing with the company."

Of course, it is engrossing that a Twitter-platform developer is movement pore absent from antiquity for the consumer and centering on the enterprise. In March, Twitter basically told developers to refrain competing with them on autochthonous clients. It's not that Twitter doesn't poverty developers to physique soured their platform, they meet don't poverty developers to physique clients that simulate Twitter's possess services.

Thus, Seesmic has institute a newborn individual humble in businesses. Le Meur explains that transfer ambulatory and ethnic to the project is the forthcoming for Seesmic. While the start won't wage up its scheme and ambulatory apps (the company's Android app has over a meg users); every of Seesmic efforts are today full 'focused on transfer ethnic to playing users,' says Le Meur.

Seesmic also shuttered its BlackBerry app a some months ago. You crapper check Le Meur's past conversation with TechCrunch TV's saint Keene here.

(Disclosure: TechCrunch application archangel Arrington was an primeval investor in Seesmic.)

Company:SEESMIC

Launch Date:1/6/2007

Funding:$16M

Seesmic is a coercive flat of ethnic media direction and cooperation tools that wage businesses and individuals with everything they requirement to physique and control their brands online. With...

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