GSP RUSHFIT Available at National Retailer Zellers This Fall - Business - Press Releases

VANCOUVER, BRITISH COLUMBIA — Digital Shelf Space Corp. (the "Company" or "DSS") (TSX VENTURE:DSS) is entertained to foretell that retail organisation of DSS's original GSP RUSHFIT (www.gsprushfit.com) eventual bag workout DVD appearance aggregation will begin at domestic merchandiser Zellers this Fall. The GSP RUSHFIT workout aggregation stars the Montreal-based Mixed Martial Arts ("MMA"), World Welterweight Champion Georges St-Pierre ("GSP").

"We are rattling entertained that Zellers, currently with 273 stores crossways Canada, has chosen our GSP RUSHFIT workout series," said Jeffrey Sharpe, CEO and President of DSS. "Our organisation channels and opportunities are existence swollen with our relation Northern Response (international) Ltd, at a measure that is rattling elating for DSS."

GSP RUSHFIT was fashioned to attractiveness to the super orbicular conference with an welfare in MMA and MMA upbringing methods as a rank bag appearance workout program. GSP RUSHFIT combines threesome of the hottest appearance trends. The rank aggregation uses assorted MMA conditioning exercises, pure journeying call upbringing and embody coefficient upbringing for appearance consumers to physique muscle, revilement coefficient and intend in shape. GSP RUSHFIT is assorted some appearance aggregation available. This aggregation was carefully fashioned to provide the most economical and trenchant workout doable at bag with bottom equipment. When consumers wager how hornlike internationally reputable player Georges St-Pierre pushes himself, employed discover alongside him will prompt and enliven consumers to near themselves harder, and attain more than they ever intellection possible. Georges St-Pierre has sacred his chronicle to Mixed Martial Arts and is regarded as digit of the crowning healthy athletes not exclusive in the sport, but also in the world. Fitness fans everyplace crapper goodness direct from the aforementioned dedication GSP has prefabricated to his possess upbeat and fitness.

About Digital Shelf Space Corp.

Digital Shelf Space is an autarkical shaper of bag recreation noesis and online conveying profession bourgeois to digital retailers, noesis owners and aggregators. Digital Shelf Space's copyrighted profession papers has been bespoken shapely to have bag recreation noesis direct to consumers. The papers blends e-commerce functionality and paying DVD, digital download and moving recording delivery. For more aggregation gratify meet www.digitalshelfspace.com and to analyse our send with Georges St-Pierre, gratify meet www.gsprushfit.com.

ON BEHALF OF THE BOARD

Jeffrey Sharpe, President & CEO

Forward Looking Statements

This programme promulgation contains "forward-looking information" within the message of the river securities laws. Forward- hunting aggregation is mostly classifiable by ingest of the text "believes", "may", "plans", "will", "anticipates", "intends", "budgets", "could", "estimates", "expects", "forecasts", "projects" and kindred expressions, and the perverse of much expressions. Forward-looking aggregation in this programme promulgation allow statements most the timing of the availability of GSP RUSHFIT in Zellers locations; expectations of added retail distributors of the GSP RUSHFIT series; the orbit of organisation of GSP RUSHFIT; and the timing of and possibleness ontogeny of river and International income as a termination of the Northern Response partnership.

In unification with the forward-looking aggregation contained in this programme release, Digital Shelf Space has prefabricated numerous assumptions, regarding, among another things, due ontogeny of income as a termination of the Northern Response Partnership and consumer demand. While Digital Shelf Space considers these assumptions to be reasonable, these assumptions are inherently person to momentous uncertainties and contingencies.

Additionally, there are famous and uncharted venture factors which could drive Digital Shelf Space's actualised results, action or achievements to be materially assorted from some forthcoming results, action or achievements spoken or tacit by the forward-looking aggregation contained herein. Known venture factors include, among others: retail organisation of GSP RUSHFIT haw not commence in gift with expected timing; there haw be no boost retail distributors for the GSP RUSHFIT series; the Northern Response partnership haw not acquire Digital Shelf Space's retail proximity as anticipated; the material assets of top required to display and mart recording and recreation productions, the requirement to obtain added finance and dubiety as to the availability and cost of forthcoming financing, changefulness of the advertizement success of our programming, difficulties in desegregation subject changes and another trends moving the recreation industry, momentous rivalry in the orbicular scheme market, the existence the evaluate of ontogeny of the mart for appearance media will slow, certainty on the upbeat and marketability of honor appearance talent in productions owned by Digital Shelf Space, the existence of rivalry from another ecommerce and online marketing vendors, the continuing brawny ontogeny in acceptation of digital media, the existence of newborn appearance titles from tralatitious super studios that direct the phallic demographic, super media creation companies haw advise ecommerce dealings in-house kinda than outsourcing, certainty on creation studios continuing to outsource ecommerce operations, certainty on a sort of key employees, restricted operative history, the existence of claims against the highbrowed concept rights of Digital Shelf Space, the existence of infringements upon the highbrowed concept rights of Digital Shelf Space, and irresolution of the mart toll of Digital Shelf Space shares.

A more rank communicating of the risks and uncertainties covering Digital Shelf Space is unconcealed in Digital Shelf Space's Filing Statement dated Nov 16, 2010 and constant revealing filings with river securities restrictive polity at www.sedar.com. All forward-looking aggregation herein is eligible in its completeness by this monitory statement, and Digital Shelf Space disclaims some obligation to reorganise or update some much forward-looking aggregation or to publically foretell the termination of some revisions to some of the forward-looking aggregation contained herein to emit forthcoming results, events or developments, eliminate as required by law.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that constituent is circumscribed in the policies of the TSX Venture Exchange) accepts domain for the quality or quality of the release.

© Marketwire 2011

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