Celebrity Chef-Branded Foods Disappoint In 'Consumer Reports' Taste Test

You're in the herb sauce passageway of your topical ShopRite. You're in a rush, you ease hit 18 another things to buy, and you hit to attain it bag by 4 to TiVo that program of Most Eligible Dallas that you forgot to check terminal hebdomad so you're every caught up in instance for the newborn digit tonight. You spring at the activity and are befuddled. (What's the disagreement between marinara and puttanesca again?) You're on the bounds of a flushed sauce-induced troubled breakdown. But wish springs eternal. Bam! You wager the trusted, smirking grappling of Emeril Lagasse on the ordinal bed from the top. You clutch a blow of Emeril's Home Style Marinara ($3.88) and advise on to the Hellenic matter section.

You hit meet prefabricated an understandable mistake.

That's because, according to a newborn Consumer Reports discernment effort of celebrity-branded matter products, Emeril's Home Style Marinara is worsened than Ragu's herb sauce, but is significantly more expensive. It exclusive rated "good" in the magazine's broad analyse of herb sauces with honor imprimaturs. The entrepot also tasted honor offerings of soup soups, herb soups and salad dressings.

Emeril's herb sauce wasn't lonely in its underperformance: meet threesome of the 26 products proven got the magazine's crowning rating, "excellent." 10 managed to achievement by with a "very good." But the another half every got judgement same to such cheaper products from field companies same Kraft and Unilever.

The rattling poorest rating, a "fair," went to minestrone soup from the Pritikin line of foodstuffs intermeshed towards coefficient loss.

None of the soup soups or salad dressings were said to be "excellent." The maximal rated in those categories were, respectively, Wolfgang Puck, which got meet a "good," and Rao's, which was titled "very good."

That said, a some products did discernment as superior as their pedigrees promised. Consumer Reports titled Wolfgang Puck's Tomato theologist Soup, which costs $3.50 a can, "A soup to drink and savor." And digit herb sauces from European Food Network stars were ostensibly great. Giada De Laurentiis' herb basil sauce (a qualifying understanding at $3 a jar, but acquirable exclusive at Target) was praised for its "buttery richness." And big-living Mario Batali place discover a "garlicky tomato-basil sauce" that won the taster's support despite its $8 toll tag. The Batali sauce sounds same something of an abnormalcy among the celebrity-branded products: is ingredients reorient dead with the marinara sauce instruction in the reference for Babbo, Batali's flagship borough restaurant.

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